Shinhan Financial Group

Creative pioneer in finance

Shinhan Financial Group

Since its inception as Shinhan Bank in 1982, Shinhan Financial Group(SFG) has been making innovations and posting fast growth continuously as can be seen in its adoption of a holding company structure in 2001 and achieving No.2 scale in assets in the industry in 2003.

2017 -

Ascent to become Asia’s leading financial group

Orange Life Insurance (OrangeLife) joined SFG as subsidiary
Launch of Shinhan REITs Management (Joined SFG as subsidiary)
Launch of global investment banking (GIB) and global brokerage (GBK) units

2016 - 2010

Solidify the position of the ‘local best’ in the era of ‘New Normal’

Shinhan BNP Paribas Asset Management (Hong Kong) Limited became an indirect subsidiary of SFG

2009 - 2003

Expand the bank’s scale and enhance non-banking business

Incorporated Shinhan Bank Canada as indirect subsidiary
Chohung Bank joined SFG as a wholly-owned subsidiary

2002 - 2001

Complete building a foundation of a universal financial services group

Shinhan Financial Group was established and launched
Launched Good Morning Shinhan Securities

2000 -1993

A bank with advanced techniques and capability

Opened unattended branches, the first in Korea
Provided the Telebanking Service

1992 - 1982

Small but profitable, customer-friendly bank

Establishment of Shinhan Bank
Provided the PC on-line Service, the first in Korea

Shinhan Global

Aim Higher! Pioneer Ahead!

Shinhan Financial Group expanded its territories overseas with a special emphasis on Asia to diversify its earning base and to secure a new growth engine for the future.

Shinhan Bank has grown up as world class banking service organization. The Shinhan Financial Group operates 189 networks in twenty countries around the world. In order to occupy the industry’s leading position in Asia, it is concentrating its glocalization advances on emerging markets in the region, while also strengthening its performance in markets where it already operates.

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You can check out all about our business network and service realm.

189 Networks in 20 Countries

America

22

Europe

3

China

23

Japan

10

Vietnam

34

Indonesia

68

Asia-Pacific

28

Oceania

1

Reward

The Banker "Top 500 Banking Brands" - Feb 2019

Korea’s highest-ranked financial brand (Korea #1, Global #67)

7th consecutive year as Korea’s top financial service provider

"2018 Best Bank in Korea"

Euromoney

2019.07

"Best Robo-advisor in Asia-Pacific"

The Asian Banker

2019.03

"2019 Best Brand in Korea"

Forbes Korea

2019.01

Corporate Identity and Character

corporate identity-02
Global
Large scale, professionalism and representativeness take a leap into a global financial brand representing Korea in this era of globalization.
corporate identity-03
Hope
The dove and bud as the key elements of the existing CI are reinterpreted to represent the hope for the bright future.
corporate identity-04
Future
“S” Stands as a symbol for Shinhan and represents the path it takes toward endless growth.

Shinhan’s new character Sol has been developed as the most important brand asset and also communication tool to move away from the rigid image typically possessed by financial brands and reach customers more friendly and comfortably. New representative character of Shinhan Bank, which was developed based on motif of the little bear (Ursa Minor) that has been a guide for explorer.

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